Internet Marketing Articles

From Salon Marketplace: This best-selling graphic design bundle is just $29 – Salon

Ever wondered what your career would look like if you were a graphic designer instead of whatever it is that you currently do? Or maybe you just want to brush up on some photo editing skills so that you can create your own logos and materials for your personal business. Either way, you’ll want to check out The Ultimate Graphic Design Bootcamp Certification Bundle while it’s on sale. There’s a reason why it’s the best selling graphic design course bundle on Udemy. With this…

The Future of Email Marketing – Business 2 Community

“Is email dead” I hear you ask? Certainly not! Statistics say, email is here to stay, and as we marked 40 years of email marketing in 2018, the future still looks bright. Below, we discuss some of the up and coming trends that will keep email in the running for the most widely used form of marketing communication among most companies. Highly anticipated trends for the future include interactivity, personalization, and content. The hottest topic of all though, Artificial Intelligence. Interactivity One trend that…

What is Managed Inbox Optimization for email marketing?

This is the third installment in our series on marketing to the managed inbox. Reaching the managed inbox is a multi-layered process that involves a growing number of marketing resources and is more challenging than ever before. Thanks to the rise of malicious email practices, Internet Service Providers (ISPs) have doubled-down on email security practices. It is critical to improve our reputations with ISPs through establishing trust with our subscribers. To do that, we need Managed Inbox Optimization (MIO). Managed Inbox Optimization is the practice…

3 Brands That Are Rethinking the Typical Email Marketing Strategy

In the last few years, the companies’ email marketing strategies have become more sophisticated. No longer are brands resting on publicizing promotions and discounts. Instead, they’re using these emails to feature content consumers care about, shopping integration, re-engagement sequences, and much more. So if you’re still reserving this format for promotions only, think again. Here’s how to shake up your email marketing strategy, inspired by three bold brands that definitely didn’t take the easy route. Integrating Content and Retail: Goop As brands invest more…

In a summer lull with your email marketing? – Marketing Land

I just spent a lovely weekend on Catalina Island off the Pacific coast near Los Angeles. When I flew home, a miracle happened. My drive from DFW to my house takes 45 minutes in good traffic. This time, at peak Dallas nightmare rush-hour time, it took …. 45 minutes. Did the traffic gods part the lanes for me? More likely, lots of people were gone on vacation. This is the time of year when every work shift feels like the graveyard shift. Your micromanaging…

Email Marketing Campaign Pre-Launch Checklist

Some say that the key to success lies in meticulous attention to detail. Whether we deal with simple tasks or tricky ones, whether we are building something brand-new and grandiose or just creating a regular blog update. We need to have our eyes wide open to catch even the slightest faux pas. This rule works on every occasion at all times. Launching an email marketing campaign is no exception. Planning everything down to the last detail involves a whole host of variables. And, checking,…

How to Bolster Social Marketing with Video

Q: Why include video in social media marketing? Vincent Driscoll, director, asicentral.com: Video is huge on social. Every platform supports it and encourages it. It’s the preferential medium, and you’re going to get preferential placement with it on social forums. Think of it like this: Video is the belle of the social media ball. It’s free publicity for your brand. Patrick Kennedy, social media specialist: Vin is right. Video is going to outperform other types of posts, whether it’s links or photos. Podcast ASI’s…

Conveying Attentiveness in Web Designers

One of the items that most businesses need, especially in a web design organization, is the art of mindfulness. Without this, developers and designers will be stressed, unproductive, and inefficient–which is not something that any business wants to be for their employees. With this being said, here are some tips that will assist instill awareness in your workplace. Always check in with yourself It is no excellent secret that being a web developer is not an simple feat. It can actually be very isolating.…

Increase Lead Gen With These Easy Social Media Marketing Tips

So often, agents lack a social media strategy to help them generate new business opportunities. You have a Facebook Business page, but now what? What else do you do to market your services and yourself to the people you know and don’t know on social media? Follow these proven online marketing tips to market your team and your services, and generate more listing and buyer opportunities with more engagement and conversions online: Tip 1: Create engagement with your audience. Likes are great, but you…

Twitter Provides New Marketing Tips via #BrandsTalkTwitter Initiative

This is interesting – Twitter’s UK arm has this week launched a new initiative which aims to provide insights into how some of the best performing brands on the platform approach their Twitter strategy. The first brand under the microscope is betting and sports news provider Paddy Power, which likely won’t be familiar with those outside of the UK, but is well known in its home nation for its comedic approach to current events. Twitter asked the Paddy’s Power team for their Twitter strategy…