Email Marketing

As a marketer myself, now and then I need some email marketing stats to prove my point, whether it’s writing content or standing my ground with a marketing strategy. I know all too well how hard it can be to find the exact statistic you need. So for the next time any of you digital and email marketers need to explain your email marketing practices, methods, or ROI, take a quick look at these 10 email marketing stats to prove your point. 1. Email…

Starting an online business sounds easy. Innumerable internet articles will tell you that you can get rich using passive income strategies. Building an electronic commerce store is one way to receive passive income strategies that do not have any alternatives. According to research, Shopify expected Global E-commerce sales will be $ 4.8 Trillion by 2021. Jeff Bezo is influencing people to live on their own terms and launch a site. For e-commerce sales, it’s all about your relationship with old and new customers. Business…

Email marketing is one of the best ways to grow your following and increase engagement. However, securing subscribers is only half the battle. As a business owner, you must learn how to keep consumers reading your email correspondence. Today we are going to take a look at four tactics you can use to improve your email response rate. We are going to cover the first steps, checking email deliverability, and the importance of creating specialized content for your audience. These tips are designed to…

It was surprising to learn that more than two in five financial services customers say they rarely or never receive relevant marketing communications from financial services companies they’ve used before or are currently using, according to a new Yes Marketing study. Additionally, nearly a quarter (22%) of consumers say they hear from companies across channels including email, SMS, push notifications, social media and display ads too frequently, while 8% say they do not hear from companies on those same channels often enough. In the…

Email marketing is probably the most effective channel in terms of ROI. With a 42:1 return on investment, who could argue? But guess what? If done better, the ROI could be even higher. But to do better, you need to understand what needs to be optimized. So, you need drive insight from a huge array of data points. However, as time-poor email marketers, we are often stuck in a rut of metric analysis: opens, clicks, unsubscribes, and so on. This article will help identify…

If you’re feeling the pressure to up-the-ante on your social media efforts and scale back on your email marketing campaigns, here’s a word of caution: that would be a huge mistake. Statistics don’t lie. 72% percent of the population still prefers to receive brand updates and other types of information via email. So whether you like it or not, email marketing is here to stay. The reason why sending email works is because it fits in with any size budget, and the ROI is…