shawn@seopros.us

37 Astonishing Email Marketing Stats You Need to Know [Infographic] – Social Media Today

Published July 1, 2019 Are you in the process of creating an email marketing campaign for your business? Need some facts and figures to help you implement a successful email marketing strategy? The team from AfterOffers share the stats you need to know in this infographic. Here are a few areas they cover: Email automation Mobile emails Email personalization Email ROI Check out the infographic below for more detail. A version of this post was first published on the Red Website Design blog. Filed Under: Digital…

Social Media Marketing Inspiration: Brands to Watch on LinkedIn – Social Media Today

There are a select few marketers and brands who have really mastered their LinkedIn strategy, and looking at how these brands approach content on the professional social network may inspire some upgrades to your own LinkedIn strategy. On May 28th, we held an #SMTLive Twitter chat on marketing your business on LinkedIn. In case you didn’t make it to the live chat, we put together a recap to share the highlights from that conversation here. However, one question in particular seemed worthy of a little…

This Social Marketing Platform Is on Pace to Become the Largest Sports Content Publisher by Year-End – Adweek

A project started by two former University of Nebraska football teammates to help a fellow Cornhusker who made it to the National Football League has evolved into a robust athlete social-marketing platform that has raised $9.5 million since being established in 2012. Opendorse recently closed a $3.1 million funding round led by repeat investors Serra Ventures and Flyover Capital, with participation from existing investors Sean Bratches, a longtime ESPN executive who is currently managing director of commercial operations for Formula 1, and CSM North…

The State of Instagram Marketing 2019 – Part 4: Instagram Analytics – Social Media Today

To get a better handle on the opportunities and usage of Instagram for marketing purposes, we recently partnered with the team from SEMrush to conduct a survey of over 800 digital marketers to get their insights into what they’re doing on the platform, what they’re seeing success with, and where they see future potential. You can download our full ‘State of Instagram Marketing 2019’ survey report here, but this week, we’re taking a closer look at each element of the data, and what it means for…

Mosquito Joe Recognized as Leader in Localized Social Marketing on New Benchmark Report – Franchising.com

VIRGINIA BEACH, VA. (PRWEB) June 27, 2019 – Today, the Local Search Association and SOCi, launched the first-ever Localized Social Marketing (LSM) Benchmark Report in which Mosquito Joe, the leading outdoor pest control franchise, was recognized for its localized social marketing efforts. The collaborative research was designed to help marketers understand the impact of LSM to their businesses while providing good examples of what effective LSM looks like. The project examined the top franchise brands and their performance in LSM and concluded the top…

8 Social Media Marketing Stats You Shouldn’t Ignore – Social Media Today

When it comes to social media marketing, there’s a lot of misinformation, and a ton of unrealistic expectations set as a result. Luckily, marketers are blessed with a massive amount of data from social media activity, so we can course correct misnomers which may lead to disappointed bosses and upset clients. A recent study conducted by Sprout Social surveyed both marketers and consumers, in order to help identify key challenges, and offer insights on what users expect when it comes to social media marketing.…

What is the Current State of Email Marketing and Analytics? – MarTech Series

Analysis of more than 10 billion global emails reveals when and how people engage with email Litmus’ 2019 State of Email Engagement report reviewed opened emails. Sixty-one percent of all emails analyzed were tracked as being read by recipients for eight seconds or more. Another 23 percent are skimmed, and 15 percent received a glance. The study aggregates data from email campaigns sent by Litmus clients, which include leading companies in tech, retail, finance, and hospitality. Litmus tracked and analyzed more than 10 billion…

The 7 myths that hold back agencies from growing web development – AdAge.com

For most consumers a brand’s website is inseparable from the brand itself. Although lots of companies say their website is important, the UX for many makes the digital brand identity come across almost as an afterthought. In the $20 billion market for agencies looking to grow their web development and web operations services, there are plenty of misconceptions about what and what not do. In its new report, “The Myth-Busting Guide to Agency Growth and Scale: How to Succeed in Web Design and Development,”…

New Benchmark Report Confirms the Power of Localized Social Marketing in Franchise Brand Growth – Business Wire

NEW YORK–(BUSINESS WIRE)–Today the Local Search Association (LSA) and SOCi, launched the first-ever Localized Social Marketing Benchmark Report (LSM Benchmark Report). The collaborative research was designed to help marketers understand the impact of localized social marketing (LSM) to their respective businesses while providing good examples of what effective LSM looks like to help set a benchmark of success for practicing marketers. The project examined the top franchise brands and their performance in LSM and concluded the top 10 brand performers are growing three times…